“Urban Media Territories; the re-stratification of urban public spaces through digital media.”

Vision

It is necessary to initiate the development of practices for the application of media architecture to urban, public space. Digital media increasingly surge into public space by way of new interfaces like media façades and cellular phone network applications and this leads to the interaction and fusion of different technologies and patterns of use. Concurrently cities are facing immense challenges in the form of (negative) growth, economic change, power supply, traffic and migration.

Media Architecture Biennale is an event that intends to shed light on the chances and risks that go along with change in appearance and social change of globalized cities and discuss alternative forms and contents of new formats of architecture and media. The cooperation of practical experience and research under involvement of diverse stakeholders and experts are in the forefront of this event.
Stakeholder

The complexity of media architecture and the urgency of urban challenges require an interdisciplinary approach. It is necessary to work with the entire scope of different experts in order to discuss current topics (see below) on an international level. The Media Architecture Biennale 2010 provides space for stakeholders in this newly developing field to meet, exchange ideas, and to present current projects and developments. Stakeholders from the following fields are addressed:

  1. Architecture / Media / Design / Art
  2. Light and Building Industry
  3. Media and Telecommunication Sector
  4. Scientific Research and Urban Management

Host

Organiser and host of The Media Architecture Biennale is the ‚Media Architecture Institute’, which is based in Vienna. The institute was founded in the fall of 2009 and developed from the ‚Media Architecture Group’, which has, on an international level, been working on the topic of media architecture and digital media in public space since 2003. We started collecting media architecture on our very popular blog in 2006 (and the website has received between 50.000 and 100.000 hits per year).

As Media Architecture Institute and in our self-conception as platform, we see our contribution in provoking and promoting multifaceted discussion of this topic at an early stage. An open and perpetually growing, interdisciplinary network of architects, light and media designers, artists, engineers, industrial partners and other experts from academic and economic fields has developed from past events.
Event

Media Architecture Biennale 2010 comprises an exhibition, a conference and workshops, which are closely coordinated. Some of the projects on exhibit are discussed in the context of the conference. Topics of the conference are illustrated by objects on exhibition. Events are planned so that they offer the best possible framework for the discussion of current topics, for getting to know each other and for the development of project ideas.
It is planed to hold the event bi-annually in Vienna in the future.

Curators

The curators are board members of the ‚Media Architecture Institute’:

  • Dr. Oliver Schürer; Vienna University of Technology, Architecture (conference and workshops) Dr. Martin Tomitsch; The University of Sydney, Informatics (exhibition and workshops)
  • Dr. Gernot Tscherteu; realitylab.at, Media Design and Research (exhibition and workshops)

Media Architecture Biennale 2010 is a project by the Media Architecture Institute in cooperation with: Künstlerhaus Wien, Realitylab and Technische Universität Wien